Nagel Sunglasses

Nagel is a luxury eyewear brand offering a range of hand crafted sunglasses. The challenge: accelerate distribution to stores and hotels across Europe. The strategy: tell the brand story in a unique and engaging way, focus on 'why' the business exists and communicate the unique values of the brand. Create a beautifully designed brand document that engages boutique shops, hotels and opticians to inspire them to become advocates of the brand.     

 
 
nagel_5.jpg
nagel_2.jpg
nagel_3.jpg
nagel_4.jpg